Workshops
Tools For Effective Visual Communication:
The Essential Elements of Composition and Design
September 22 9:00 AM - 4:00 PM
September 23 9:00 AM - 5:00 PM
Babcock Room, Sunset Center, Carmel, CA
Member price $250.
Nonmember price $295.
Lunch on both days is included.
The workshop is limited to 20 participants.
In an age of non-stop visual messages on-line and in books, films, magazines and museums, why do some images speak to us while others remain mute?
How can a work of art best articulate meaning, elicit emotion and influence the viewer?
Tools for Effective Visual Communication provides a crash course in the ideas, elements and techniques of effective imagery. Through illustrated
presentations, hands-on exercises and portfolio reviews, participants will discover the tools that establish a solid foundation for consistently creating more successful imagery.
Topics to be presented include:
- Approaching Composition: planned and intuitive methods
- The Rules of Composition: how to use them and when to break them
- The Elements of Design: identifying, isolating and employing them
- The Way We See: the mind and perception
- Aesthetics: cultural cues and historical references
- Color or Black-&-White: choosing your voice
This workshop will be beneficial to all two-dimensional visual artists.
Jeffrey Becom is a photographer, painter and author with formal training as an architect. He is best known for documenting painted color traditions around the world.
His work has been presented in over one hundred gallery and museum exhibitions.
Lucas Blok is an abstract colorist painter renowned for his powerful, large-scale canvases that explore the intersection of emotion and the
science of optical perception. Lucas exhibits his work internationally.
Jack Wasserbach is a black-and-white photographer who divides his time between commercial
assignments and dynamic fine art imagery that builds upon the photographic traditions of the Monterey Peninsula.
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